Qualifying and determining one’s strengths sounds easy and even a statement that goes without saying. But in fact the reality is completely different. Elaborating your strengths is a ongoing process that is crucial to the business activities of your company or the operations you are running.
One very fundamental part of those strengths is the HR and the talents of the company. Once you have determined that it is the company that has to sell itself to potential employees you have to look around and see how our company could be particularly attractive to a potential candidate. We need to clearly identify these things because it will help us a lot during the selection interviews as well.
Working on your talents and the talents development is fundamental for the strategic growth of the company. Sometimes just the act of doing this could make it clear to the owner that his company doesn’t have anything to offer and thus make him realize why he cant find any suitable candidates who wish to work with him.
Similar “company diseases” should be spotted at early stage and pointed out to the owner. A very simple exercise that you can do to take account of the strengths/weaknesses of the company is as follows: Ask yourself: “If I was looking for work, why should I come to work for this business?”. If neither of you can come up with any reason, then you may be willing to read our International Best Seller translated in 7 languages “The New Leaders“. We have extensively explained how to identify, manage and control such situations in a way that will guarantee you a sustainable business growth and constant talent flow.